Rachel Nelson

Showcasing 19 Years in Communication & Marketing

B2B SaaS Product Marketing & Case Studies, YouTube Content, SEO Blogging

In this freelance role, I partnered with a startup B2B SaaS developer to market its specialized eCommerce software solutions. My focus centered on promoting a powerful integration between the Magento eCommerce platform and Salesforce CRM — a tool designed to streamline data sharing and enhance operational efficiency for online merchants.

To support conversion efforts, I built a library of customer case studies that showcased real-world success and credibility. I also assisted marketing efforts for their subscription management software, tailored for recurring revenue businesses navigating rapid digital growth.

Amid the surge in eCommerce demand during the COVID-19 pandemic, I leveraged my strengths in SEO blogging, videography, and storytelling to seize the moment. These efforts helped propel the company to its next stage of growth, positioning it as a trusted solution provider in a competitive market.

Case Study:
LuxAnthropy

Written Case Study

Read Now >> From lagging to leading: how website performance impacts revenue

Video Case Study

Case Study:
Protect Your Boundaries

Case Study:
Blue Fish Group

Video Case Study